AI lets you ship 10x faster, but your customers don't have 10x more attention. Why strategic discipline beats speed in the AI gold rush.
Generating strategic options is the easy part. The hard part is choosing which option to pursue and then turning that choice into reality.
After watching countless strategies get lost in translation between the C-suite and the teams actually doing the work, I realised something: communicating strategy inside an organisation follows exactly the same rules as Geoffrey Moore's Crossing the Chasm.
We’ve all been there. Faced with a problem—underperforming product, slowing growth, lack of organisational clarity, clunky processes—what’s the default reaction? Add something. New feature. New initiative.
Product success is a team sport - here's how to connect your product direction to the activities of your commercial teams & to the big picture of your organisation.
The success of luxury titans Hermès and LVMH underline that strategy is about making choices - and then executing coherently on those choices.
The first inclination when a technology shift comes along is to tweak your product, but you have to zoom out and question your strategy first.
Most companies don't need a new strategy—they need to clarify the one they have and then use the Decision Stack as a catalyst for action.
95% of your team are unaware of or don’t understand your strategy. So what can you do about it? Define, Develop, & Communicate differently.
When my wife passed away, everything we had planned together was suddenly gone. I needed a way to move forward - that’s when the Decision Stack came into play.
There is no one right way to do strategy - but there are lots of definitions, frameworks, and tools that can help you craft a successful strategy.
How Co-op uses the Decision Stack to drive visibility & clarity across the organisation so that every team understands how their work aligns with each other as well as the overarching company vision.
